Privacy Policy

Last updated: 10 October 2025

Lacrity (“Lacrity,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard personal information when you visit www.lacrity.io (the “Site”), use our products and services, or otherwise interact with us.


1) Who we are & how to contact us

Controller: Lacrity Limited, headquartered in Nairobi, Kenya.
Email: privacy@lacrity.io
Postal: Private Box, Nairobi, Kenya

2) Scope

This Policy covers personal information we process on the Site, apps, and platforms we operate; in marketing, events, and communications; and when you invest in, use, or inquire about Lacrity products and services. It does not cover third-party websites or services that we do not control.

3) Information we collect

A. Information you provide

B. Information collected automatically

C. Information from third parties

4) How we use information

  1. Provide and secure the Site and services (including troubleshooting and preventing fraud/abuse).
  2. Operate accounts and fulfill requests (demos, whitepapers, newsletters, events).
  3. Comply with legal/contractual obligations, including KYC/AML where applicable.
  4. Improve and develop our products, user experience, and content.
  5. Communicate with you about updates, security alerts, and administrative messages.
  6. Marketing (with consent where required); you can opt out anytime.

5) Legal bases for processing (EEA/UK & similar regimes)

6) Sharing of information

We do not sell personal information. We may share it with:

7) International transfers

We may transfer personal information to countries other than your own. Where required, we use lawful transfer mechanisms (e.g., EU Standard Contractual Clauses, UK IDTA/Addendum, or adequacy decisions). Request details at privacy@lacrity.io.

8) Data retention

We retain personal information only as long as necessary for the purposes described, including providing services, backups, and to meet legal/regulatory requirements. When no longer needed, we delete or anonymize the data.

9) Security

We implement technical and organizational measures to protect personal information (access controls, encryption in transit, secure development practices, training). No method is 100% secure; if a breach affects your data, we will notify you and regulators as required.

10) Your privacy rights

Depending on your location, you may have rights to access, correct, delete, restrict/object, and port your data, and to withdraw consent. You can also lodge a complaint with a supervisory authority.

How to exercise your rights: Email privacy@lacrity.io with your request and jurisdiction. We may need to verify your identity.

California (CCPA/CPRA): Rights to know, delete, correct, limit use of sensitive data, and opt out of certain “sharing.” We do not sell personal information.

Kenya (Data Protection Act): Rights to be informed, access, rectify, object, and deletion in accordance with the Act.

11) Cookies & similar technologies

We use strictly necessary cookies for core functionality and security; analytics cookies for performance; and preference cookies to remember settings. Where required, we seek consent via a cookie banner. Manage cookies through your browser or our “Cookie Settings” link.

12) Analytics & advertising

We may use privacy-respecting analytics (e.g., aggregated or IP-masked analytics). If we use advertising technologies, we will provide appropriate notices, choices, and opt-outs (including any “Do Not Sell or Share” links where required).

13) Children’s privacy

The Site and services are not directed to children under 16 (or the age of consent in your jurisdiction). If you believe a child provided personal information to us, contact privacy@lacrity.io.

14) Third-party links & social features

Our Site may link to third-party websites or include social features. Your interactions with those features are governed by the privacy policies of the companies providing them.

15) User-generated content & testimonials

If you submit content (e.g., testimonials, case studies), you agree we may display it with your name/title (with your consent where required). Request edits or removal at privacy@lacrity.io.

16) Job applicants

We process application data to evaluate your candidacy. If retained, we may keep your data for a reasonable period for future opportunities unless you ask us to delete it.

17) Financial information

If you make purchases or investments, payment details are processed by our payment/financial partners. We do not store full payment card details on our systems. Where applicable, KYC/AML information is processed under legal obligations and secure retention schedules.

18) Automated decision-making

We do not engage in automated decision-making that produces legal or similarly significant effects without human involvement. If this changes, we will provide required notices and choices.

19) Changes to this Policy

We may update this Policy from time to time. We will post the updated version with a new “Last updated” date and, where appropriate, notify you by email or Site notice. Your continued use of the Site or services after changes take effect indicates acceptance.

20) Contact us

Questions, concerns, or requests regarding this Policy or our privacy practices:
Email: privacy@lacrity.io
Postal: Private Box, Nairobi, Kenya